Development and implementation of contextual ads in search engines and partner sites.

Preparation, launch, and optimization of all types of Google Ads campaigns

Work with Google Merchant Center and Google Shopping

Setting up analytics, working with GTM and GA4

Reporting, analysis of advertising campaigns and forecasting of results

Drawing up a marketing strategy, project maps — funnel development, definition of the target audience, segmentation of the target audience

Drawing up a communication strategy, producing creatives

Advertising hypotheses testing, a/b testing

Optimization and scaling of advertising campaigns

Ensuring a stable flow of applications and sales and the client's business

Setting up and running Google contextual advertising

Collection of the semantic core, work with negative keywords, work with bids, the average cost per click

Launch of target and CMS, optimization and scaling, GMC work

Setting up analytics, working with GA and GTM